SEO Company - What Does an SEO Company Do? Get the Details

If you've ever built, managed, or designed a website, you've likely found yourself researching and learning more about SEO Company.

SEO Company - What Does an SEO Company Do? Get the Details! You've likely found yourself researching and learning more about search engine optimization or SEO. Specifically, you may be digging into SEO companies trying to decipher a variety of complex acronyms in industry jargon.

Let's talk for a bit about SEO companies& what they do, and how they can help a business like yours. SEO companies exist to help you earn more traffic from search engines to your website. 

While basic concepts of SEO are easy to grasp, putting them into practice or digging into technical issues may require partnering with a company that has specific expertise in SEO.

SEO Company

What exactly does an SEO company do while they're working on your website?

They get to know you and your business - Before an SEO company touches a line of code on your site they should take time to get to understand you and your business.

What are your goals, strengths, weaknesses, unique selling propositions? 

These are all key building blocks for any successful SEO campaign. It's important that an SEO partner truly understands who they are working with in order to properly market them. As far as day-to-day activities and tactics go those will vary a lot depending on specific campaigns. 

Some of the key skills and building blocks that go into having a successful SEO campaign would.

Be: keyword and analytical research - Finding out what potential customers search for in your industry. 


Copywriting and content creation - Creating written and visual content on your website that is designed to get more people to your site and ultimately convert your business goals. 


Server analysis - How well does your website perform? Are search engines able to correctly read and understand the content on your site? 

Web design and user experience - Conducting tests to see how to improve behavior and conversion rate on your website. 

 
Competitor analysis - What have your competitors been up to online? What is working well for their web presence and what can we learn from it? 

Project management and communication - putting together reports, meeting, and educating your team. 

While the goals and steps taken to achieve them are different for every SEO campaign, those are a few key foundational activities that are included in most campaigns. 

If you're interested in learning more about how we specifically approach SEO Click Here.

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